Today, Under Armour (NYSE:UA) Founder and CEO, Kevin Plank, unveiled the brands new UA Spine RPM footwear collection at an event in New York City featuring world-class athletes Tom Brady, Lindsey Vonn and Kemba Walker. Developed from the ground up, UA Spine RPM gives athletes the confidence they need to attack running with ease by reducing weight without sacrificing support.
UA Spine RPM is comprised of a responsive inner core, revolutionary UA Micro G
BioCell Technology welcomes guests to stop by booth #1342 at the Natural Products Expo West, which is being held at the Anaheim Convention Center, March 11 13th.
Recently, BioCell Technology was awarded the Frost & Sullivan Best Practices in Customer Value Enhancement of the Year Award. The Frost & Sullivan Award is presented annually to a company that has demonstrated excellence in implementing strategies that proactively create value through research and development activities, with a focus on improving the return on the investment that customers make in its products.
BioCell Technology is also excited to share recent news regarding the companys flagship product, BioCell Collagen II at Natural Products Expo West. One of these developments is the completion of the largest human study to date of BioCell Collagen II in subjects suffering from joint conditions. This multi-center, double-blind, placebo-controlled trial has demonstrated the safety and efficacy of BioCell Collagen II in addressing symptoms and in improving various physical activities, as measured by VAS and WOMAC scores.
Another major development for BioCell Collagen II is its affirmation of GRAS status. GRAS status affirmation verifies that BioCell Collagen II is safe for use in conventional foods and beverages. Suhail Ishaq, Vice President of BioCell Technology, put it simply, The GRAS affirmation of BioCell Collagen II represents another positive milestone for the company allowing our safe ingredient to now be incorporated into a range of foods with value-added health functionality.
BioCell Technology will have a dais full of well-respected members of the natural products and fitness industry on hand to speak about BioCell Technologys products at Natural Products Expo West, including:
Rehan Jalali, the President of the Supplement Research Foundation (http://www.tsrf.com). He is a nationally recognized Certified Sports Nutritionist (C.S.N.) who has developed over 100 cutting edge products for the dietary supplement industry. His clients include Oscar